Friday, July 06, 2007

Minor Milestone

Well, this past month, Cryptozoology: Science & Speculation passed the 1,000 mark for online sales (not counting other distribution paths). That comes from 40 months of online sales, so an average of 25 copies a month. Obviously, there were higher per month sales the first year, but continuing sales are still not bad.

Admittedly, I haven't done much marketing of the title, so it probably could have done better, faster, if I was focused on direct sales and did a lot more advertising.

Interestingly, (to me), this title is apparently being used in a course this fall at a Michigan college. The bookstore contacted me for details, I pointed them to Ingrams, and they ordered 18 copies earlier this week. They didn't offer details, so I am uncertain if the course is actually about cryptozoology or not.

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